15 Football Clubs That Generate Most Money Per Match Day
Hal Fish, Daniel Hepburn
48 – 61 minutes
Summary
Matchday revenue – across Europe’s top five leagues – is imperative to funding clubs.
It includes season tickets, ticket sales, hospitality, and concessions in financial calculations.
Premium seating and the hospitality service on offer can help massively boost revenue – as seen with Paris Saint-Germain.
In this era of Financial Fair Play, revenue is vitally important to all football clubs, irrespective of their positions in their respective domestic tables. Of course, teams can raise funds by selling players, but matchday yields also play a key role in the sustainability of any professional side.
Indeed, for as much as fans are treated as though they don’t matter, it turns out they really do. And in The European Club Finance and Investment Landscape report by UEFA, we’ve been given an insight into just how much money top teams across Europe are pulling in on matchdays, in terms of gate revenue.
Looking at all the complex data, GIVEMESPORT has written it up in a nice palatable article for you to all enjoy – with a table showing the top 15, and a section going into more detail about the final 10. The report came to its findings by looking at matchday gate revenue made by:
Season tickets
Ticket-related membership fees
Single match purchases
Matchday hospitality and concessions
Yields per match have been calculated by dividing the latest gate revenues by the number of matches played during the financial year in question. Only home matches in domestic leagues, domestic cup competitions and UEFA competitions (all rounds). Revenue values relate to the financial year ending in 2024.
10 AC Milan (Serie A)
Average gate yield per home match: €3.1m (£2.61m)
San Siro, home of AC MIlan and Inter.
After years of Juventus dominance in Italy, both Milan clubs have done well to turn the tide in Serie A over the past few seasons. After all, AC Milan won the league title in 2022 and then made the Champions League semi-final in 2023. This would have no doubt helped them rise above the Old Lady in terms of total gate revenue, average gate yield per home match and average gate yield per fan.
Yet again, they finished second in the 2023/24 campaign but were knocked out at the Champions League group stage – so it won’t be a shock if they don’t enjoy such fruitful finances in 2025. In 2024, the Rossoneri – who, as alluded to, have enjoyed a mixed bag of success in recent times – earned £2.61 million in matchday revenue.
9 Manchester City (Premier League)
Average gate yield per home match: €3.3m (£2.78m)
Etihad Stadium
In terms of total club revenue – beyond just matchday money made – Pep Guardiola-led Manchester City regularly feature near the top of the rankings, irrespective of their form. In Delliote, for instance, they came second behind only Real Madrid when it comes to the highest revenue-generating football club in 2023/24.
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It’s somewhat odd then, to see Man City do pretty poorly when it comes to finances made from their match-going fans. Indeed, they rank as low as ninth in Europe when it comes to the average gate yield per home game – €3.3 million (£2.78 million). Perhaps that, in part, explains why they are currently under investigation for a possible breach of Financial Fair Play rules.
8 Liverpool (Premier League)
Average gate yield per home match: €3.7m (£3.12m)
General view of Liverpool’s ground, Anfield
Liverpool have previously, year-on-year, dropped in revenue after struggling to pull up trees – but that has not been the case under the fresh stewardship of Arne Slot, who had them firing on all cylinders up until recently. The majority of their ticket sales would’ve, however, been to see Jurgen Klopp’s final few months in charge.
Over the next few months, there should be no shortage of income as fans flock to Anfield to see their new boss reach for Premier League glory to conclude his first campaign in charge. Throughout 2024, UEFA reported that the Merseyside-based outfit pocketed a grand total of €3.7 million (£3.12 million) per home match.
7 Barcelona (La Liga)
Average gate yield per home match: €4.8m (£4.04m)
Barcelona’s Camp Nou stadium.
Barcelona’s financial issues are well-documented and the club have had to pull many levers to keep themselves afloat and competitive. Thankfully, that worked out pretty well last season and Xavi led his men to a title in La Liga. That impressive campaign was enough to bring in £6.5 million each home match day and justify the second-highest average gate yield per fan.
In May 2024, the iconic midfielder was replaced by Hansi Flick, who has the Spanish juggernauts fighting on all fronts. Despite matches being moved from the Nou Camp to Lluis Companys Olympic Stadium while renovations are going on, the club’s gate revenue remains seventh-highest among Europe’s top sides. As seen with Spurs, this should pay off in the long run as the Nou Camp will be expanded to approximately 105,000 seats – meaning the already largest stadium in Europe is going to become even larger.
6 Manchester United (Premier League)
Average gate yield per home match: €5.2m (£4.38m)
Ruben Amorim
Manchester United might not have had much success on the pitch in the post-Sir Alex Ferguson era, but at least the finances had been pretty healthy until recently. Under the Glazers, the Red Devils have been run more like a money-making business as opposed to a football club but there is evidence that could change a little with INEOS Group having arrived at Old Trafford.
Interestingly, Man United only rank sixth when it comes to the average gate yield per home match as they take home €5.2 million (£4.38 million). Perhaps this will be boosted if Sir Jim Ratcliffe and his entourage can deliver on their five-year plan to build a new stadium. Its proposed 100,000-seater capacity, alongside ticket hikes, suggests that they could rise up this list.
5 Bayern Munich (Bundesliga)
Average gate yield per home match: €5.7m (£4.80m)
Bayern Munich’s Harry Kane, Leon Goretzka and Joshua Kimmich
It’s little to no surprise to see the German giants, Bayern Munich, feature pretty high on this list, but the Bavarian outfit are never likely to top it. This is because Bundesliga ownership rules mean that supporters are able to pay a fairer and, as a result, a much cheaper price for tickets on matchdays.
A day out at the Allianz Arena will set supporters back around £63.99 (which is cheaper than going to Arsenal). The arrival of the talismanic Harry Kane and his goalscoring exploits has seen an increase in ticket sales and should he win silverware in his second season, that will help bring more punters through the gates.
4 Tottenham Hotspur (Premier League)
Average gate yield per home match: €5.9m (£4.97m)
General view of Tottenham Hotspur Stadium, London.
Perhaps the most surprising entry on the list, Tottenham Hotspur somehow find themselves fourth here – the second-highest of all Premier League clubs at the moment, despite never winning that particular trophy (or any other silverware since 2008 for that matter).
General view of the Emirates Stadium, Etihad Stadium and London Stadium
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Still, if there is one thing owner Daniel Levy knows, it’s how to get good value for money. And while the club may have spent over £1 billion on the new stadium, that’s quickly paying dividends. Spurs, thanks to their state-of-the-art ground, are able to sell tickets at an average price of €96 (£80.83), thus bringing in €5.9 million (£4.97 million) per home match.
3 Arsenal (Premier League)
Average gate yield per home match: €6.1m (£5.14m)
Arsenal’s Bukayo Saka celebrates scoring their third goal vs Southampton.
Arsenal are currently the only English club looking to rival Liverpool for the Premier League title, and under Mikel Arteta they have re-emerged as a powerhouse within the top flight. The Emirates Stadium was a pretty toxic place in the latter-day Arsene Wenger era, but it’s become a ground with a great atmosphere in recent times.
They are now a regular at Europe’s top table; and as such, have experienced an upturn in match-goers in recent times. As of 2024, the Gunners – under the stewardship of the aforementioned Arteta – enjoy a take-home of €6.1 million (£5.14 million) every time they host a match at their 60,704-seater in north London.
2 Paris Saint-Germain (Ligue 1)
Average gate yield per home match: €7.3m (£6.15m)
Parc des Princes in Paris, France.
Credit: Kirby Lee-USA TODAY Sports
When it comes to generating money from fans for every match, premium seating and the hospitality service on offer can help massively boost revenue. Paris Saint-Germain are the most extreme example of this, as they make a whopping £141.45 million – £6.15 million per matchday – from fans on average, thanks in part to this.
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David Tepper (left), Sheikh Mansour (centre) and Francois-Henri Pinault (right).
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That’s despite the likes of Lionel Messi, Neymar and Kylian Mbappe, a triumvirate of players who would have massively helped bringing in tourists and members of the club faithful to the Parc des Princes, leaving France for pastures new in recent times. Their finances have not taken a hit and the new-look PSG are still enticing to watch.
1 Real Madrid (La Liga)
Average gate yield per home match: €7.4m (£6.23m)
Jude Bellingham celebrating for Real Madrid
Similarly to plenty of lists regarding European football these days, Carlo Ancelotti-led Real Madrid find themselves at the summit of it. Reigning champions of the most-watched competition in world football, the Champions League, Los Blancos rarely have a seat spare on matchdays – and that is evidenced in the following figures.
As expected, the arrivals of Jude Bellingham and Mbappe – two of the best players in world football, who have joined a star-studded squad, including the likes of Vinicius Jr and Rodrygo – will certainly keep the Spanish behemoth’s matchday income looking pretty healthy for years to come. Finances wise, Real Madrid earn €7.4 million (£6.23 million) in average gate yield per home match.
Matchday Gate Revenue Made By Top 15 Clubs in 2024
Club
Average gate yield per home match
Average gate yield per fan
Total gate revenue
Real Madrid
€7.4m (£6.23m)
€102 (£85.88)
€185m (£155.76m)
Paris Saint-Germain
€7.3m (£6.15m)
€137 (£115.35)
€168m (£141.45m)
Arsenal
€6.1m (£5.14m)
€102 (£85.88)
€153m (£128.82m)
Tottenham Hotspur
€5.9m (£4.97m)
€96 (£80.83)
€123m (£103.56m)
Bayern Munich
€5.7m (£4.80m)
€76 (£63.99)
€131m (£110.30m)
Manchester United
€5.2m (£4.38m)
€71 (£59.78)
€129m (£108.61m)
Barcelona
€4.8m (£4.04m)
€118 (£99.35)
€116m (£97.67m)
Liverpool
€3.7m (£3.12m)
€67 (£56.41)
€108m (£90.93m)
Manchester City
€3.3m (£2.78m)
€61 (£51.36)
€89m (£74.93m)
AC Milan
€3.1m (£2.61m)
€46 (£38.73)
€85m (£71.57m)
Chelsea
€2.9m (£2.44m)
€72 (£60.62)
€85m (£71.57m)
Atletico Madrid
€2.7m (£2.27m)
€45 (£37.89)
€73m (£61.46m)
Marseille
€2.7m (£2.27m)
€44 (£37.05)
€68m (£57.25m)
Inter Milan
€2.7m (£2.27m)
€38 (£31.99)
€66m (£55.57m)
Newcastle
€1.8m (£1.57m)
€61 (£50.25)
€53m (£43.68m)
All figures per The European Club Finance and Investment Landscape report by UEFA – correct as of 22/03/2025
